ICUEE, Now The Utility Expo, Recognized as “The Greatest Trade Show” in 2019 by Trade Show Executive

MILWAUKEE – The International Construction & Utility Equipment Exposition (ICUEE), now known as The Utility Expo, added more square feet of exhibits and displays than any other trade show in 2019 according to Trade Show Executive’s COVID-delayed Gold 100 awards and the Fastest 50 Awards that also recognized the 2019 edition with a number of other accolades including “The Greatest Trade Show of 2019.”

The Utility Expo, then known as ICUEE, was also recognized as:

  • Largest Non-Annual Show of 2019 (by exhibit space)
  • Fastest-Growing Non-Annual Gold 100 Show of 2019 (by exhibit space – sheer numbers)
  • Fastest-Growing Show in Sheer Numbers in Net Square Feet in 2019

Additionally, the collaboration between The Utility Expo, the Association of Equipment Manufacturers (AEM), and Louisville Tourism was recognized with the “Marketing Genius” Award for their attendance building digital drive-in campaign.

Overall, ICUEE was the second largest show in 2019 after the Consumer Electronics Show (CES) in Las Vegas. Among the “Fastest 50” shows recognized by Trade Show Executive, ICUEE was #46 in percentage growth in attendance, and #49 in percentage increase in square footage.

“Altec is looking forward to spending time with our customers in Louisville at the 2021 Utility Expo,” said Altec Senior VP Marc Miles. “We are excited to reconnect in person to share new Altec products, improvements and solutions that we hope will continue to advance and improve the lives of the equipment operators, fleet managers, business owners, and communities we serve.”

Trade Show Executive already recognized ICUEE 2019 as one of their “Fastest 50” growing trade shows, and earned the #2 spot on Trade Show News Network’s “Top Trade Shows” list for 2019.

And with space sales for the 2021 show, scheduled for September 28-30 at the Kentucky Expo Center in Louisville, exceeding the 2019 show, Utility Expo organizers are excited to bring manufacturers and equipment end users together to showcase the latest utility industry innovations.

“With our new outdoor layout, bigger displays, and a lot of pent-up demand, 2021 is going to be one for the record books,” said Show Director John Rozum. “The outstanding team that created ‘The Greatest Trade Show in 2019’ is hard at work to bring the industry back together in September.”

“I’m so proud of this team and what we accomplished,” continued Rozum. “AEM is continuously working with its exhibitors and attendees to create best in class events in the industries they serve. This recognition is validation that we’re headed in the right direction.”

Registration for The Utility Expo opens May 11, 2021. The show will run from September 28-30 at the Kentucky Exposition Center in Louisville, Ky. Stay up to date on the latest information at theutilityexpo.com.

About The Utility Expo

The Utility Expo is the largest event for utility professionals and construction contractors seeking comprehensive insights into the latest industry technologies, innovations and trends. The biennial trade show, known for equipment test drives and interactive product demonstrations, takes place in Louisville, Ky. The next event will be September 28-30, 2021.

About the Association of Equipment Manufacturers (AEM)

AEM is the North America-based international trade group representing off-road equipment manufacturers and suppliers with more than 1,000 companies and more than 200 product lines in the agriculture and construction-related industry sectors worldwide. The equipment manufacturing industry in the United States supports 2.8 million jobs and contributes roughly $288 billion to the economy every year.